Archive of the Marketing Success Stories Category

It takes 10 dimes…

Several years back I recall reading an article spotlighting Bob Lee, a rancher from Montana. He made the comment, “It takes 10 dimes to make a dollar,” and that has always stuck with me. No matter what we do, it’s the little things that add up, and I think his comment captures that.

Jason Ahola, American Cowman’s Beef & Business columnist, also hits on that point with his recent article about cull cows . He points out that culls can be a valuable income source for many farms and ranches.

So go about your week and look for those “dimes” that can add up to some very big dollars.

Look ahead to fall marketing options

American Cowman readers, summer is speeding by and soon it will be time to wean and market calves. What are your thoughts looking ahead to fall prices and the strategy you’ll use to market your calf crop this year? What have you learned from past years - be it a mistake or a smart move…

What’s the best advice you’ve ever gotten?

For many cattlemen, calving season is here. One of my favorite parts of working in this industry is hearing the tips and advice that others have implemented to make things work a little smoother on their farms and ranches - especially at calving time.

So, we are asking American Cowman readers to share with us “The best common-sense advice you’ve ever received,” and how you’ve applied that in your cattle operation.

Working Together

There’s an old adage that suggests there is “strength in numbers.” Cattle producers with small herds seem to have figured that out. An article by Alaina Burt in the January issue of BEEF magazine spotlights a group of Kentucky producers who have found success in marketing by working together. Click Here

If you’ve got a marketing strategy that has worked for your small cattle operation, American Cowman readers would enjoy hearing about your ideas. Just click on the comments button below to share your thoughts.

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